Familial hypercholesterolemia?

Created a digital tool to raise awareness about familial hypercholesterolemia (FH), helping patients and doctors connect through better understanding and actionable insights.

Problem

Familial hypercholesterolemia (FH) is often undiagnosed until a major health event. At first, we didn't know what problem to solve—our goal was to find the key barriers to early detection and treatment.

Approach

Through workshops with patients and healthcare professionals, we discovered a major gap: awareness and emotional support. Many didn't recognize their risk, and diagnosed patients felt lost. We designed a self-assessment tool that made the first step clear, simple, and reassuring.

Outcomes

The FH-testet sparked action. In two months, 13,000 people visited, 2,300 completed the test, and 100 sought specialist care. The project proved digital tools can drive real healthcare impact.

Lessons Learned

Taking time to find the real problem is key. Smaller, focused interventions often make the biggest difference—especially when they turn complex issues into something actionable.

Early sketches showing the structure and functionality of the FH-testet digital tool. — We mapped the patient journey in workshops with experts, patients, and the client to pinpoint challenges and opportunities.

A visual map of the patient journey, highlighting key challenges and intervention points for FH awareness. — Understanding the patient journey was key to designing a solution that resonates.

Screenshot of the FH-testet platform interface, featuring a clean, user-friendly design. — The test gained significant media attention, raising awareness about FH and sparking important conversations about early detection and treatment.